Скачать с ютуб Building Our UX Expertise by Mapping Edna’s Experience в хорошем качестве

Building Our UX Expertise by Mapping Edna’s Experience

The better the UX research your Agile teams have, the more agile those teams will be. Your teams will know how to make intelligent decisions upfront without your later usability tests telling them they got those decisions wrong. Problems happen when you try to timebox your UX research. Squeezing down your research into two-week chunks doesn’t make it better. Instead, it makes it substantially worse. Your best Agile UX research approach will require you to plan and execute your research outside any Agile framework, whether using Scrum, SAFe, or something like XP. Instead, you need a continuous research capability that looks beyond what developers are working on into the best experience your users and customers deserve. In this lively discussion, Jared Spool will reveal radical, proven approaches you can use to expand your UX research efforts dramatically. You’ll discover how innovative UX leaders have avoided impact-reducing mistakes that many teams make. In this session, uncover how you’ll… 🚀 Drive real portfolio-level innovation with a highly-proactive UX research practice, eliminating the pressures of feature-factory usability testing. 🔄 Push beyond teams' minimal gains when shifting to Dual-track Agile or Discovery Sprint approaches. 💡 Provide essential insights to development and product teams right before they make the most critical decisions in the true spirit of agility. 💬Join our free Leaders of Awesomeness community and watch the Q&A for this session. You’ll also have access to our entire library of more than 170 previous presentations on UX Strategy. Plus, you’ll get notified about new live sessions every week. You can join here 👉 https://leaders.centercentre.com/ (It's free to join the community. We ask people to register to keep spammers out.) Subscribe to our social media channels below ⬇️ 💼 Follow Jared on LinkedIn:   / jmspool   💼 Follow our Center Centre LinkedIn: https://bit.ly/4d4L90d