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It’s layoff season again. Hardly a week goes by when we don’t hear about another big company laying off a significant portion of its workforce. And this time, there’s a trend. Companies that highly value UX are keeping their UX teams intact. However, companies where corporate management doesn’t “get” UX are letting those roles go. It’s not just enough to do great UX work. That work has to be visible at the highest corporate levels. Otherwise, the management won’t see the team as essential. Join Jared Spool to discuss how UX leaders ensure their teams’ contributions are unmistakably recognized. You’ll explore what makes the strategic value of UX visible and essential when corporate management is trimming back the workforce. In this session, uncover how you’ll: 📈 Position UX strategically, connecting the dots between critical corporate initiatives and the outcomes the UX team enables. 💬 Construct a communication strategy that consistently shows the value UX brings to the organization. 🔍 Build a reliance on UX research so the management team won’t want to make a move without consulting with your team. 💬Join our free Leaders of Awesomeness community and watch the Q&A for this session. You’ll also have access to our entire library of more than 170 previous presentations on UX Strategy. Plus, you’ll get notified about new live sessions every week. You can join here 👉 https://leaders.centercentre.com/ (It's free to join the community. We ask people to register to keep spammers out.) Subscribe to our social media channels below ⬇️ 💼 Follow Jared on LinkedIn: / jmspool 💼 Follow our Center Centre LinkedIn: https://bit.ly/4d4L90d