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Why I Never Used Jakob Nielsen’s 10 Usability Heuristics

Jakob Nielsen’s Usability Heuristics are quite well-known and often included in design guidelines and best practice documents. Today, I want to share why I have never personally opted to use Jakob Nielsen’s 10 Heuristics on any project. It’s not because his 10 Heuristics are “bad,” but because evaluations are rarely general. They usually require that you’re thoughtful about what criteria are most relevant to the project you are working on. #heuristicevaluation #heuristic #uxresearch Chapters ==== 0:00 Introduction 0:42 Why Custom Evaluations Make Sense 1:16 What are Jakob Nielsen's 10 Heuristics? 2:04 Criteria Needs to Match the Projects 2:28 Evaluating a Kia Rio Automobile as an Example 3:15 Evaluating a Ferrari as an Example 3:35 Evaluating a Shoe Ecommerce Website 4:17 Create your own Criteria and Metric 5:24 Conclusion Attributions ==== Music by Ben Sound Video by Yan Krukau: https://www.pexels.com/video/elderly-... loader by Econceptive from https://thenounproject.com/browse/ico... by loader Icons digital world by Fran Couto from https://thenounproject.com/browse/ico... by digital world Icons choose by Laymik from https://thenounproject.com/browse/ico... by choose Icons consistency by MUHAMMAT SUKIRMAN from https://thenounproject.com/browse/ico... by consistency Icons error management by jc werly from https://thenounproject.com/browse/ico... by error management Icons recognize by Adrien Coquet from https://thenounproject.com/browse/ico... by recognize Icons elastic by Eucalyp from https://thenounproject.com/browse/ico... by elastic Icons elastic by Eucalyp from https://thenounproject.com/browse/ico... by elastic Icons elastic by Eucalyp from https://thenounproject.com/browse/ico... by elastic Icons help by shuai tawf from https://thenounproject.com/browse/ico... by help Icons Software Update by Daniel T. from https://thenounproject.com/browse/ico... by Software Update Icons Comparison Chart by RomanP from https://thenounproject.com/browse/ico... by Comparison Chart Icons one star by Alina Oleynik from https://thenounproject.com/browse/ico... by one star Icons