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Google Analytics 4 Configuration Tutorial (15 steps)

Follow this updated Google Analytics tutorial to fully set up and configure your GA4 property. This includes everything from adjusting session timeout settings to filtering internal traffic to cross domain tracking to your data retention settings and more. *Timestamps* 00:00 15 Step Setup Tutorial 00:10 Create new GA4 property 02:55 Install GA4 on your site 04:43 Adjust session timeout and engaged session timer 07:48 Filter developer and internal traffic 09:20 List unwanted referrals 11:05 Cross domain tracking 11:57 Review enhanced measurement events 13:37 Register custom dimensions for event parameters 16:45 Change data retention settings 17:24 Review attribution settings 21:27 Redact data 22:54 Product links 23:31 Google Signals 24:05 Reporting Identity* 25:35 Consent Mode Some related resources... -- Enhanced measurement -- 2 ways to set up custom scroll depth tracking Option 1: https://www.semrush.com/blog/google-a... Option 2:    • Scroll Depth Tracking in Google Tag M...   -- Custom dimensions and event parameters -- The event parameters for all enhanced measurement events: https://support.google.com/analytics/... -- Product Links -- BigQuery    • Google Analytics 4 + BigQuery: Tutori...   Google Ads    • How to Link GA4 to Google Ads...and T...   Search Console    • How to Link Google Analytics 4 and Go...   -- Reporting identity -- Note: there is also a third option called "Device based", which will use only the device ID: https://support.google.com/analytics/... -- Consent Mode -- Consent mode tutorial    • Consent Mode v2 Explanation and Set U...   Have questions or feedback? Feel free to leave a comment! More resources and links below. ================================== Subscribe: https://www.youtube.com/c/rootbranchd... Subscribe to free monthly newsletter: https://www.rootandbranchgroup.com/ne... 🔗 Links to 📹 VIDEO TUTORIALS: ========DIGITAL FUNDAMENTALS========== 📺 How to Set Up GA4 in with GTM (2024 update):    • Install Google Analytics with Google ...   📺 GA4 Full Beginner's Tutorial:    • Google Analytics 4 Full Tutorial for ...   📺 GA4 Events Guide (2024):    • Google Analytics 4 Events Tutorial: C...   📺 Google Tag Manager Beginner's Tutorial with Install Guide:    • Google Tag Manager Beginner's Tutoria...   📺 6 Simple Tips for Custom Reports:    • 6 Simple Tips For Building GA4 Custom...   📺 Looker Studio Events Dashboard Tutorial:    • Looker Studio Dashboard Using Google ...   📺 How to Install Microsoft Clarity with GTM:    • Microsoft Clarity for Complete Beginn...   ========CUSTOM EVENTS========== 📺 How to set up BUTTON CLICK tracking with GA4 and Google Tag Manager:    • Button Click Tracking With GA4 and Go...   🔘 📺 How to TRACK POP UPS:    • How to Track Popups with Google Tag M...   🆙 📺 Use Element Visibility to Track EMAIL SIGNUPS:    • Google Tag Manager Element Visibility...   📺 Track EMAIL LINK CLICKS:    • Track Email Link Clicks in Google Ana...   📺 How to set up PAGE TIMER tracking with GA4 and Google Tag Manager:    • Set Up Page Timer Tracking in Google ...   ⏲ 📺 How to Set Up LINK CLICK Tracking with GA4 and Google Tag Manager:    • How to Set Up GA4 Link Click Tracking...  🖯 📺 How to Set Up SCROLL DEPTH Tracking (25%, 50%, 75%, 90%) with GA4 and Google Tag Manager:    • Scroll Depth Tracking in Google Tag M...   🖯 📺 How to use TRIGGER GROUPS:    • Google Tag Manager Trigger Groups: Ho...   📺 How to Build a Link Click Tracking Report Using GA4 data and Looker Studio:    • Google Data Studio GA4 Report | How t...   📊📊📊 📺 Custom Events without GTM:    • Create GA4 Custom Events (Without Goo...   ========ARTICLES========== 🔗 Links to 📖📖📖 BLOGS: Some of the best articles on the Root and Branch site ✭ GA4 Reports Explained: Standard Reports, Explorations, Custom Reports: https://www.rootandbranchgroup.com/ga... ✭ Google Analytics 4 vs. Universal Analytics: https://www.rootandbranchgroup.com/go... ✭ A Practical Guide to Event Parameters: https://www.rootandbranchgroup.com/ga... ✭ Link GA4 and Google Search Console: https://www.rootandbranchgroup.com/go... ✭ Session Source Medium in GA4: https://www.rootandbranchgroup.com/go... ✭ Microsoft Clarity Full Tutorial: https://www.rootandbranchgroup.com/mi... ✭And Some SEO! How to Edit robots.txt on Wordpress! https://www.rootandbranchgroup.com/ed... Follow Root & Branch on LinkedIn:   / root-branch   Or Connect:   / zackduncan   About Root & Branch: https://www.rootandbranchgroup.com/ab... Data driven weirdo:   / data-driven-weirdo   Thanks for coming by! - - - - - - - - - - - - - - - - - - - - - - Google Analytics can be hard, but there is someone whose yoke is easy and whose burden is light. Rest easy. Mathew 11: 28 - 30 Meeting the Real Jesus - Tim Keller:    • Meeting the Real Jesus – Timothy Kell...