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The formal announcement is a press event, a photo op, a chance to drive home a central point about your candidacy…a key point that you want in the lead paragraph of the story and the sound bite on the evening news. There are certain things required to make it successful-press coverage, a crowd, a central message, and a strategy to keep you in the news during the days that follow. All require a little advance planning. In this video, how to plan and execute a successful announcement of your candidacy, and key rules to remember. Political consultant Jay Townsend works with smart, passionate candidates who want to run for office, win elections and make a difference. He has successfully helped candidates learn how to run for the U.S. Senate, how to run for Congress, how to run for Mayor and develop a winning campaign marketing strategy. How to win an election: Running for office and knowing how to win an election is a challenge, especially for first time political candidates just learning how to run for office. Discerning the fine points of how to campaign, raise political contributions, and execute a political campaign strategy often requires the help of someone who has served as a political strategist or who has experience as a political consultant. To learn how to win an election, or the art of running for office, visit http://jaytownsend.com To receive a free copy of "The 10 Worst Mistakes Candidates Make" written by political consultant Jay Townsend, visit http://jaytownsend.com/yours-free-the... Want to talk? Call Jay at 845-458-1210