Скачать с ютуб Google Search & Display Explained | Free Digital Marketing Webinar for Beginners & Intermediate в хорошем качестве

Google Search & Display Explained | Free Digital Marketing Webinar for Beginners & Intermediate

Learn about Google's Digital Advertising Offering from the best - the Google team personally! Apostolos Paradellis, Senior Analytical Lead at Google, explains how to determine your target audience and reach them easily, in order to grow your online business. He guides you through the following topics: ✅ How you can use search engines to identify your customers ✅ What is Google’s Display Network, and how we can use it for reaching new potential clients ✅ Which useful digital tools could give you key insights on search behaviours 00:00 Introduction 00:48 Agenda 01:33 Search Network 13:21 Keywords 17:56 Quality Score 22:06 How to create engaging Search Ads 24:37 Ad Extensions 27:32 Combination of all of the above 30:10 OptiScore/ Recommendations 32:06 Display Network 34:01 Targeting 37:07 Bidding 38:49 Creatives 40:02 Measurement and Reporting 40:40 Discovery Campaigns 41:37 Digital Marketing Tool Box 🙌 MORE USEFUL CONTENT 🙌 SiteGround Webinar Series:    • SiteGround Webinars   SiteGround Tools Video Series:    • SiteGround Tools   WordPress Video Tutorials Series:    • WordPress Tutorials   📍 LET'S CONNECT📍 🔹 Official Site: https://www.siteground.com/ 🔹 Our Blog: https://www.siteground.com//blog 🔹 Our Podcast: https://geek2englishpodcast.com/ 🔹 Facebook:   / siteground   🔹 Instagram:   / siteground   🔹 Twitter:   / siteground   #GoogleAds #GoogleSearch #GoogleDisplay #SiteGround #SGwebinars #GoogleAdsTips #GoogleAdsExpert #AdWords #GoogleAdsMarketing #GoogleAdvertizing #Webinar #SMB #SmallBusiness #SMBTips #SmallBusinessTips #SmallBusinessSupport #Keywords #Bidding #Targeting #Creatives #OptiScore #QualityScore #DiscoveryCampaigns #AdsMeasurement #AdsReporting #OnlineBusiness #OnlineBusinessTips #OnlineBusinessMarketing #OnlineBusinessSuccess #OnlineAdvertizing #FreeWebinar #DigitalMarketing