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How to Conduct Feasibility Analysis for a New Product? Financial, Technical & Functional Assessment

In this video from TEXAVI, Pardha Mantravadi shares insights on how to carry out the feasibility analysis for the concept of a product, especially during the early stages in the new product development lifecycle. Feasibility analysis involves multiple dimensions and facets such as functionality, technology, finance, quality, utility and desirability. For the product to be successful and the concept to be evaluated, it is important to consider each of these facets on its own.Even though it doesn't warrant to have all these facets to be completely fulfilled, we must consider all of them while assessing the validity and fit of the product's concept/idea. Watch the video to learn about the feasibility analysis of a new product, concept or idea and the essential aspects that must be considered while doing the assessment.

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