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Meesho's Journey - Early Days to E-commerce Unicorn with Founder Sanjeev Barnwal | SCALER POD 12

In this episode of Scaler Pod, we have Sanjeev Barnwal, the Founder and CTO of Meesho - India’s true e-commerce marketplace. An Electrical Engineering graduate from the Indian Institute of Technology(IIT) Delhi, Sanjeev worked as a software engineer with Sony, contributing to the camera technology for DSLRs and Sony Mobile. Check out FREE masterclasses from industry-leading experts- https://www.scaler.com/events?utm_sou... He takes us through his journey as an entrepreneur and the challenges he faced in building Meesho from scratch. Under Sanjeev’s leadership, they have created a simple yet robust tech stack to handle scale and give users a seamless shopping experience across the country. Sanjeev shares his thoughts on the importance of user empathy and how Meesho is using the social commerce boom to target the right set of audiences for delivering millions of requests per day. Also, he highlights the mega sales and what preparation it takes to get the platform ready for handling scale and maintain a loyal customer base by prioritizing customer satisfaction. ScalerPod by Scaler is a one-of-a-kind podcast for engineers and tech enthusiasts. Our host Arnav Gupta talks to the leaders of the biggest tech companies from India and around the globe about the software engineering challenges they are solving and the products they are building for scale! Also, check out other Scaler Pod Episodes:    • Scaler Pod   Also, available on all major Audio Platforms- Spotify: https://open.spotify.com/episode/7qvB... Apple Podcasts: https://podcasts.apple.com/us/podcast... #meesho #ecommerce #ScalerPod #Podcast #Scaler #ArnavGupta #meeshoshopping #socialcommerce #scaling #sanjeevbarnwal #meeshosale #ecommercebusiness Timestamps: 00:00 Teaser 01:35 Introduction 01:58 Day in his life as Meesho's CTO and Founder 05:45 Connecting with Team and Involvement in Core Tech 08:32 His Journey from IIT to Japan 14:18 Arnav's thoughts on taking Electrical Engineering 17:23 Decoding Software vs Hardware and his learnings from Sony 22:35 Starting Fashnear and Meesho's early days 26:07 The Social Commerce Trend 28:18 Integrating with platforms like WhatsApp, Facebook etc and challenges 30:50 User Empathy and Meesho's Listen or Die(LoD) Ritual 34:00 Meesho's tech stack to handle scale and diversification 39:46 Various Tech Challenges while scaling 42:57 Importance of keeping things simple 45:08 Perf Testing, Sales and Distributed ownership 48:07 Preparing for Mega Sales and handling Traffic 55:22 Data Engineering and its Uses at Meesho 59:39 organising teams and understanding the Pods structure 1:03:44 Future Plans for Meesho and the Use of AI for better predictions 1:06:20 Advice for Young Engineers 1:08:36 Outro ______________________________________________________________________________ About SCALER: A transformative tech school, creating talent with impeccable skills. Upskill and Create Impact. Learn more about Scaler: https://bit.ly/3yxcQNZ 📌 Follow us on Social and be a part of a fantastic tech community📌 👉 Meet like-minded coder folks on Discord -   / discord   👉 Tweets you cannot afford to miss out on -   / scaler_official   👉 Check out student success stories, expert opinions, and live classes on Linkedin -   / scalerofficial   👉 Explore value-packed reels, and carousels and get access to exclusive updates on Instagram -   / scaler_official   📢 Be a part of our one-of-a-kind telegram community: https://t.me/Scalercommunity 🔔 Hit that bell icon to get notified of all our new videos 🔔 If you liked this video, please don't forget to like and comment. Never miss out on our exclusive videos to help boost your coding career! Subscribe to Scaler now! https://www.youtube.com/Scaler?sub_co...