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10 Unbelievable Things You Did Not Know About Stone Island

In this video I'm going to show you 10 Unbelievable Things You Did Not Know About Stone Island 💻 Free Training: Learn My 3-Step System For Making Money Online: https://www.passivehustler.com/Exclus... 💰 How To Make a Viral Video in 3 Clicks: https://www.passivehustler.com/Viral-... 🙌🏽 Subscribe to My Channel:    / @the_passive_hustler   Watch This Next: 👉🏽 10 Unbelievable Things You Did Not Know About Stone Island:    • 10 Unbelievable Things You Did Not Kn...   👉🏽 10 Incredible Things You Did Not Know About Moncler:    • 10 Incredible Things You Did Not Know...   👉🏽 20 Jobs That Can Make You a Millionaire    • 20 Highest Paying Jobs That Can Make ...   👉🏽 Top 20 Richest Politicians in The World:    • Top 20 Richest Politicians in The World   👉🏽 How Jeff Bezos and Elon Musk Broke World Records in 2020:    • How Jeff Bezos and Elon Musk Broke Wo...   👉🏽 10 Books That Changed Elon Musk's Life:    • 10 Books That Changed Elon Musk's Life   👉🏽 Top 5 High Income Skills To Learn in 2021 (Without College Education):    • 5 High-Income SKILLS You Need To Beco...   👉🏽 Top 15 Luxury Yachts You Wouldn't Believe Exist:    • Top 15 Luxury Yachts You Wouldn't Bel...   1. The name of the brand comes from the novels of Joseph Conrad. The two most frequent words within the books are “tone” and “island”. 2. The Stone Island brand is known for its innovative fabrics. This concept has been a cornerstone of the brand right from the very start – the first garments were a run of seven jackets produced from a fabric named “Tela Stella” produced from military truck tarpaulin. 3. There are several different versions of the famous Stone Island badge. The original badge had a green border, which later became a black border. There has also been a black and white version, a badge with “30 ANNI” below the compass logo for the brand’s 30th anniversary, and an all-black version of the patch. 4. The brand is now heavily associated with streetwear and the grime music scene but it was previously a favoured brand in football culture as part of the “terrace casuals” fashion that became popular with image-conscious football fans in the ‘80s and ‘90s, who chose designer garments over their team colours, partly to show off rare European labels discovered while attending away matches, and partly to avoid attention of the police and rival team fans. 5. Some examples of the high tech Stone Island jackets made from innovative fabrics include the Ice Jacket, which changes colour at different temperatures, the Silver Jacket, made from stainless steel bonded to a fabric base, and the Liquid Reflective Jacket, which is coated with thousands of glass microspheres to reflect light. 6. Creative director Carlo Rivetti, who took over the brand in 2008, comes from a family with a long history in the fashion industry. Rivetti’s grandfather founded his own wool factory in the 19th century and in the 1950s his father introduced Italians to the concept of ready-to-wear sizes as an alternative to made-to-measure clothing. 7. Stone Island is actually an Italian brand, and before it went global was popular with an Italian youth subculture known as “paninaro”, who would hang around the Panino café in Milan wearing brands such as Stone Island, Moncler, and Best Company. As well as inventing new high-tech fabrics, the company also takes its dyeing process very seriously. Parent company Sportswear Company’s colour laboratory has developed over 60,000 dye recipes over the years. 8. Stone Island has an app available for iPhone and Android that allows fans of the brand to receive the latest news, read more about the brand, and shop for Stone Item clothing. Some collections, such as the NikeLab collaboration and the “Prototype Research Series” launched earlier this year, are released exclusively via the app. 9. Stone Island “vintage” items are highly collectible, despite the brand being relatively new. The UK’s number one stockiest of vintage Stone Island, Too Hot Limited, opened a pop-up shop in Harvey Nichols in July 2017. 10. Canadian rapper Drake is one of the brand’s most famous fans. Celebrity jeweler Ben Baller produced a one-off Stone Island gold pendant and chain for the star for his Boy Meets World tour, made using 880 grams of gold, and 79 carats of Triple-A black, green, and canary diamonds making up the compass logo. The piece is worth $100k. dose of luxury Chapters: ------------------ 0:00 Intro 0:57 Where the name comes from 1:07 What Stone Island is known for 1:23 Different versions of the Stone Island badge 1:42 Streetwear and Football Fashion 2:09 High-Tech Jackets 2:28 Carlo Rivetti took over in 2008 2:50 Italian Brand 3:17 Stone Island App 3:38 Vintage Stone Island Items 3:53 Stone Island and Drake