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BUSINESS CASE STUDY - MARICO Parachute ऐसे बना India का No.1 Hair Oil Brand |

Parachute ऐसे बना India का No.1 Hair Oil Brand | Parachute Oil Success Story Download the HDFC Bank SmartHub Vyapar app using the link below! https://shvyap.onelink.me/Xacg/macroi... 00:01 - You must have seen this Blue bottle for sure 00:31 - Parachute isn’t a Hair oil but an Edible oil 00:47 - Why Parachute is so successful? 01:12 - Marico is famous in many countries 01:49 - Marico keeps their investors happy as well 02:14 - Marico Founder Harsh Mariwala Case study 03:09 - BOIC divided into 5 parts (1990) 03:43 - Harsh got an idea 💡 04:37 - Plastic bottle head was not out of the box - many were failing in that 05:12 - Harsh started finding the solution 05:23 - A simple change changed everything 06:20 - Simple strategy with a lot of execution 06:36 - people start copying - Sales go down 07:13 - How to Create Brands? 07:57 - Parachute Bottle Drop reason 08:35 - Two Challenges Marico Overcame 09:06 - Big Players fight Marico and Hindustan Unilever 10:29 - Harsh Mariwala's problems grew when Dadiseth entered 10:58 - Eat Market share of Parachute 11:22 - Retailers Margin also Eaten by HUL 11:53 - A call between Harsh and Dadiseth 13:45 - Harsh Company's best brains came together and supported the parachute 15:59 - 6 years of HUL and Marico war has happened 16:13 - Harsh and Dadiseth 2nd call 16:32 - do comment on which lesson inspired you the most Marico Limited is an Indian consumer goods company headquartered in Mumbai, Maharashtra, India. The company is known for its focus on consumer products in the areas of health and beauty. Marico operates in various segments, including hair care, skin care, edible oils, and health foods. Marico was founded by Harsh Mariwala. Harsh Mariwala is an Indian entrepreneur and businessman who established Marico Limited in 1990. Under his leadership, Marico has grown into a well-known and successful consumer goods company with a focus on health and beauty products. The company has expanded its presence both in India and internationally, with a diverse range of popular brands in its portfolio. Harsh Mariwala has played a crucial role in shaping Marico's business strategies and guiding the company's growth. His contributions to the business community and the consumer goods industry have been widely recognized. Keep in mind that leadership roles within companies may evolve over time, so it's a good idea to check for the latest information for the most accurate details. #seeken #iamseeken #booksummary #casestudy #Parachute #harshmariwala SeeKen Book Community: https://community.zeeshanshaikh.info/ Follow Us On: / iamseeken / seekeners http://surl.li/nbmqq - Linkedin https://twitter.com/iamseeken?lang=en - Twitter