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ChatGPT & AI hold the power to revolutionize mortgage marketing. Hosted by Carl Holman, Communications Manager at A&D Mortgage, and featuring Russell Petty, owner of Grow Mortgage, this webinar focuses on practical applications of AI in the mortgage industry. Russell Petty shares his expertise on how mortgage professionals can leverage AI tools like ChatGPT to enhance their marketing strategies, generate leads, and streamline their operations. During this webinar, you can learn about AI's real-world applications: including creating targeted content, analyzing market data, and engaging with potential clients effectively. Social Media Strategies: Leverage AI for effective online marketing. Client Segment Targeting: Tailoring approaches for specific groups like first-time buyers. Compelling Offers via AI: Creating resonant marketing offers. AI's Future in Mortgages: Predictions and trends. Real-World Success Stories: Practical applications and results. #ChatGPT #mortgagebroker #RealEstateTechnology #LoanOfficer #DigitalMarketing #ContentCreation #BusinessGrowth #MortgageIndustry #mortgage #admortgage #RealEstateAgents _____________________________________________________________________ A&D Mortgage (NMLS # 958660) is a top wholesale and correspondent lender, bringing first class service. We are a nationwide lender able to conduct business in 40+ states. Join the more than 6,000 companies who’ve already chosen A&D Mortgage as their long-term partner to expand their pipeline! Programs: https://admortgage.com/our-programs/ Quick Pricer (Mortgage Calculator): https://admortgage.com/#quick-pricer Submit Scenario: https://admortgage.com/scenario-reque... Become a partner: https://admortgage.com/become-a-partner/ Follow us where you wish: LinkedIn: / admortgage Facebook: / admortgagecompany Instagram: / admortgagellc Twitter: / ad_mortgage Threads: https://www.threads.net/@admortgagellc Telegram: https://t.me/admortgage_bot 00:00 Welcome and Webinar Overview 04:15 Exploring ChatGPT's Core Functions 07:14 ChatGPT Interface Setup Tutorial 08:51 ChatGPT for Business Growth Strategies 10:06 Identifying Your Ideal Buyer with ChatGPT 14:30 Creating a Custom GPT for Real Estate Coaching 18:08 Building a Custom GPT Model for Loan Officers 27:17 ChatGPT as a Virtual Library: Interacting with Books 28:23 Setting Up Plugins in ChatGPT 29:04 Designing Flyers in ChatGPT with Canva 29:57 ChatGPT and Wikipedia: Crafting Educational Content 31:27 Generating Videos in ChatGPT with Capcut 32:29 Showcasing AI's Rapid Progression Over a Year 33:58 Reviewing a Capcut Video Created by ChatGPT 36:28 Russell's Special Gift: GPT Trained with Guidelines 37:20 Exclusive Team Access: Sharing Custom GPTs 37:52 Addressing Privacy in ChatGPT's Use 38:58 Making Your Custom GPT Public 39:30 Web Browsing with ChatGPT: Accessing the Internet 42:19 ChatGPT Other Uses 42:43 Creating Website Designs with ChatGPT's Assistance 45:01 Continued Q&A: Maximizing ChatGPT's Potential 50:54 Bard vs ChatGPT: Comparing AI Tools 52:53 Final Thoughts and Webinar Wrap-Up