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Your Current Customers Matter (acquisition vs retention) || Truly Social with Tara

As a loyal customer, do you sometimes feel like a second rate citizen? Well, you aren't alone, most companies are spending WAY more time and energy trying to acquire new customers than they are keeping existing ones happy. In this week's video, I talk about why this is a terrible strategy and how companies like Amazon and Sephora are KILLING it because they know how to amplify loyalty. Data sources: Stats come from this infographic (and it's references): https://www.invespcro.com/blog/custom... Video that I talk about Word of Mouth stats:    • Social Media Is Not Marketing's Silve...   ---- If you like my videos lick here to subscribe! http://goo.gl/CGQvCC Visit my official site: http://www.tarahunt.com Follow me: Twitter:   / missrogue   Instagram:   / missrogue   LinkedIn:   / missrogue   Slideshare: http://slideshare.net/missrogue/ Learn about what Truly. does on our website: https://trulyinc.com Truly. on Twitter:   / trulyinc   Truly. on Facebook:   / trulyinc   Truly. on Instagram:   / trulyinc   ---- Clips and References: Lily’s Disneyland Surprise….Again! Scene    • Lily's Disneyland Surprise....AGAIN!   The Thing, Jonas: “Well F*&k you, too!”    • The Thing (9/10) Movie CLIP - F*** Yo...   Diff’rent Strokes, Arnold: “What’cha talkin’ bout?”    • Whatcha talkin bout Willis   Wonder Woman, Steve Trevor: 'This is a terrible idea'    • Видео   Titanic, Rose DeWitt: 'Come Back!'    • Видео   Jerry Macguire, Dorothy Boyd: “you had me at hello”    • You Had Me at Hello - Jerry Maguire (...   Wayne’s World, Garth, “It’s like people only do things because they get paid. And that’s just really sad.”    • Wayne's World (6/10) Movie CLIP - I W...   Prize Winner of Defiance Ohio, Evelyn Ryan:    • Prize Winner of Defiance Ohio (4/9) M...   Up in the Air, Alex Goran: “Hilton offers better value and better food, but the Maplewood gives out more cookies at check-in.” Ryan Bingham: “They got you with the cookies, did they?” Alex Goran: “I’m a sucker for simulated hospitality.”    • Up in the Air (2/9) Movie CLIP - Chea...