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The Art of Ecommerce | The Future of Digital Marketing by Webiotic

In this video, Ken Gilmore from Webiotic discusses the art of e-commerce and shares tips for maximizing your e-commerce marketing efforts. Learn about the importance of getting the consumer engaged emotionally in the buying process, optimizing your website for conversions, and building trust. He also goes over advanced e-commerce marketing techniques such as retargeting and the pressure effect. 0:40 - Maximize the value of e-commerce marketing 01:00 - Creating engagement in the buying process 01:20 - Product engagement creates emotion 02:00 - Using heat maps to increase conversion rates 03:07 - The 3-click rule (top performers in e-commence get the sale in two clicks) 03:46 - Building trust 05:15 - Email marketing 05:48 - Retargeting 06:24 - The pressure effect 06:54 - Upsells and cross sells Webiotic offers comprehensive strategy and planning, branding, custom design (UX/UI), development, marketing and growth, and conversion optimization services. Learn more at www.webiotic.com Thanks for watching! Please subscribe to our channel:    / webiotic1   Like us on Google+: https://plus.google.com/+WebioticMiami/ Follow us on Facebook:   / webiotic   Tweet with us on Twitter:   / webiotic   Connect with us on LinkedIn: www.linkedin.com/in/kengilmore Subscribe to our YouTube Channel:    / webiotic1   Contact information: Contact Webiotic today to learn more about our digital marketing services in Miami. Visit our website at www.webiotic.com Webiotic 223 E Flagler Street #206, MiamiFL 33131 +1 305 851 5909 /[email protected] #webiotic #ecommerce