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What Is CLTV And How Do I Use It

CLTV is one of the least agreed upon and highly valuable marketing metrics. By the end of the video you will know what CLTV is, why CLTV is important, and how you should calculate CLTV. What makes an effective marketing analytics team? Get your free resource: https://bit.ly/3E5UfL3 Subscribe for more great content: https://bit.ly/3JPgtUm Videos I Think You’ll Want To Watch Next 👍 ==================================== How To Find People Likely To Purchase    • Which Customers Are Likely To Buy?   Optimize Your Marketing Spend With MMM    • Marketing Mix Model   About CDA ==================================== Capitol Data Analytics is a full-service data analytics team that leads through data strategy. If your company struggles with problems like: 📎You have the world’s most intricate spreadsheet that needs to be perfectly manipulated to create the monthly reports. The spreadsheet was built by Dave. The problem is Dave retired 3 years ago and nobody knows how the spreadsheet was built. 🤦‍♂️Thomas Smith, Tom Smith, Thomas Arbuckle Smith are all the same people, but not according to your financial reports. 🤷‍♀️You know parts of the database are incorrect, but not which parts of the database. Every time you build a report you hope the ‘right’ data is being used and that it is correct. We can help you build and implement a data strategy that puts out your current fires and delivers value to your business. Schedule a meeting with one of our knowledgeable team members to learn how we can help you: https://bit.ly/3Nf1FA3 Follow Us ==================================== Linkedin CDA: https://bit.ly/3PMazY1 August Severn: https://bit.ly/3pLxDvj Alex Severn: https://bit.ly/3PNvMB0 Tableau Public August Severn: https://tabsoft.co/43k3Rvo Alex Severn: https://tabsoft.co/44RXkcP Blog: https://bit.ly/3PKMJfa #dataanalytics #marketinganalytics #dataanalysis