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Craft Brewery Marketing - How to Succeed

💰Craft Brewery Marketing - How to Succeed 🍺 Craft Beer Industry Evolution- I dive into the history and the growth of the craft beer industry from a home-based hobby to a business opportunity, its challenges in 1999, stagnation, and the explosive growth in 2020. 🙌 Survival and Success in 2023Acknowledgment of the difficulties faced by craft brewers in 2023, with a focus on the distinction between merely surviving and truly thriving in the industry. 😁 Who I am & What I Offer - I'm Trip, and I outline my extensive experience in marketing and business development, including working with major brands and building two successful companies. 💰 Marketing Support for Craft Brewers- I'm offering my expertise to help craft brewers market their products effectively, emphasizing the importance of marketing in addition to brewing great beer. 📈 Eighteen Key Marketing Areas for Craft Brewers- I identify the eighteen key marketing areas for craft brewers to focus on, promising to share detailed strategies for business growth. 💻 Online Marketing Strategies- I highlight the four online marketing areas: website optimization, Google Business Profile, generating reviews, and developing a customer list. 📢 Paid Advertising- Discussion on the importance of paid advertising through direct mail, local sponsorships, and Google Ads, and how a small budget can yield significant returns. 🆓 Free Advertising- I talk about leveraging free advertising avenues such as email lists, social media, and Google Business Profile to increase business. 📊 Loyalty ProgramsThe importance of loyalty programs in maximizing profits from existing customers is discussed, with a promise to show how to implement them effectively. 🅿️ On-Site Marketing- I address the potential of on-site marketing through events, promotions, merch sales, and product marketing. ✈️ Off-Site Marketing- I touch on the concept of off-site marketing and its importance for the growth of a craft brewery. 🕺 Implementation of Marketing Techniques - Join my mailing list to receive and implement marketing techniques that can lead to increased revenue. ☑️ 🔴 📬 ***Enroll Here *** buzz-builders.co **** 💲❇️ 🍺 #craftbrewing #marketingtipsandtricks #businessgrowth Timestamps 0:00 Craft Beer Background 0:30 Things Changed 1:00 Now's the Best Time to be a Craft Brewer and Why 1:20 Who am I 2:45 Key 18 Marketing Elements for Success 3:00 Online Marketing 3:45 Paid Advertising 4:30 Free Advertising 6:12 On-Site Marketing 6:55 Offsite Marketing 7:11 How I Can Help You