Скачать с ютуб How Nutella made billions from the Italian art of getting-by в хорошем качестве

How Nutella made billions from the Italian art of getting-by

Did you know that Nutella originally came in slices which workers in Turin’s factories put in sandwiches? Nutella was created after World War Two in times of austerity when chocolate was in short supply and hazelnuts were added to make up the difference? Nutella epitomises the Italian art of getting by (in Italian l’arte di arrangiarsi) which goes back a lot further. Gianduja chocolate was made in times of poverty after Italian unification when cocoa was expensive and locally produced hazelnuts and almonds were used.