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Dive into the creative depths with Josh Loh, Webflow's Newest Livestream Host, for a detailed walkthrough of Webflow's homepage redesign by Off+Brand. In this session, we'll explore the creative process and strategic thinking that led to the homepage refresh. Discover how Off+Brand, a boutique agency, managed to get noticed by a major company such as Webflow, and gain practical tips on how your agency can stand out. Whether you're looking to attract big clients or refine your design approach, this stream is packed with valuable insights to make your mark as a Webflow powerhouse. Learn more about Off+Brand: https://www.itsoffbrand.com/ / itsoffbrand 0:00 Starting soon 1:27 Off+Brand's sizzle reel video 2:30 Introducing the agency 5:03 Off+Brand's website 8:45 How they got the gig 9:40 Pitching to Webflow 11:00 Exploring concepts with Figma prototypes 15:35 Using WebGL, OGL, GSAP, and Vanilla JS 16:55 Concepting depth layers for WebGL 19:00 - Creating components for rapid prototyping 19:40 - Designing for performance in Webflow 21:00 - Using pure GSAP and CSS 22:28 - Considerations using Spline 24:33 - Key takeaways and learnings from the project 25:26 - Community resources for WebGL and GSAP 26:40 - Tips for capturing large clients 27:25 - Conclusion