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Professor Palilonis is the director of the Center for Emerging Media Design & Development (EMDD) and the George & Frances Ball Distinguished Professor of Multimedia. Palilonis argues that journalism must connect audiences to stories so they feel personally immersed in the stories in our media. Professor Palilonis is the director of the Center for Emerging Media Design & Development (EMDD) and the George & Frances Ball Distinguished Professor of Multimedia. Palilonis teaches graduate courses in usability and user experience research methods, theories and frameworks in human-computer interaction and design thinking. She also runs student project teams in the Center’s Applied Research and Creative Projects labs. She is the author of two books: A Practical Guide to Graphics Reporting (2016; 2006) and The Multimedia Journalist (2012). Prior to becoming a professor, Palilonis worked as a news and business designer at the Detroit Free-Press (1996-1998). She was also the Sunday art director and deputy news design editor at the Chicago Sun-Times (1998-2001). She is also a media design consultant and has worked on the redesigns of more than 30 print and online publications around the world since 2000. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx