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How to Target Business Owners on Facebook and Instagram

In this video, I show you six strategies to target business owners with your Facebook and Instagram ads. A few years ago, I uploaded a popular video about how to target business owners with Facebook ads, but over the past few years, a lot has changed, and we’ve had to get more creative and develop new strategies. This is the most up to date way to target business owners. I will share the 6 strategies we use that work on Facebook and Instagram: 1. The behavioral business owner targeting strategy. 2. Targeting admins of business pages. 3. Targeting by business interests and message. 4. How to target owners and executives by job title. 5. The owner engagement audience strategy. 6. The business owner lookalike targeting strategy. I hope this video helps you get more B2B prospects through your sales funnels from Facebook and Instagram advertising. Enjoy!

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