Скачать с ютуб How to Use Every Door Direct Mail® Part 3 of 5: Creating a Mailpiece в хорошем качестве

How to Use Every Door Direct Mail® Part 3 of 5: Creating a Mailpiece

The Every Door Direct Mail (EDDM®) marketing tool allows you to easily identify the target audience best fit for your business. In this video, we’ll show you how to create a well-designed mailpiece that grabs customers’ attention. Speaking with a local restaurant owner, we discuss sizing and formatting requirements for EDDM mailpieces, and how to create an enticing call to action (CTA) that will encourage customers to respond. Half-fold, bi-fold and tri-fold options are all available, providing a range of formats to convey your message. The restaurant owner will show how she designed her own takeout menu mailer and explain her process. Businesses using EDDM marketing can choose to design their own mailpiece or use the EDDM tool to locate nearby partners. We also explain how you can confirm your mailpieces meet all EDDM design requirements for proper dimensions, thickness and weight by using the Mailpiece Size Checker, and you how to decide on a printing partner using the Find a Printer directory. Both of these can be accessed through the EDDM Online Tool homepage: https://eddm.usps.com/eddm/select-rou... Finally, we’ll provide expert tips for mailpiece offers and CTAs—including how to use QR Codes®, phone numbers, website links and coupons to encourage customer interaction. Once you’re finished with this video, continue on to the next two installments in the Every Door Direct Mail (EDDM) tutorial series: How to Use Every Door Direct Mail® Part 4 of 5: Labeling and Delivery:    • How to Use Every Door Direct Mail® Pa...   How to Use Every Door Direct Mail® Part 5 of 5: Measuring Success:    • How to Use Every Door Direct Mail® Pa...   Or, catch up with the first two videos in the series: How to Use Every Door Direct Mail® Part 1 of 5: Introducing EDDM®:    • How to Use Every Door Direct Mail® Pa...   How to Use Every Door Direct Mail® Part 2 of 5: Identifying the Right Audiences:    • How to Use Every Door Direct Mail® Pa...   You can access the EDDM homepage here: https://www.usps.com/business/every-d... And you can dive deeper into all things direct mail marketing at USPSDelivers.com: https://www.uspsdelivers.com/marketing [1] QR Code is a registered trademark of DENSO WAVE INCORPORATED.