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This 1-day intensive workshop is ideal for cx professionals, marketing, sales, customer service, IT and business owners who are looking to develop their customer experience capabilities. In the workshop you will learn how to identify your customers’ unmet needs: their frustrations, service gaps and what they value when interacting with your business. By day’s end you will fully understand how to undertake customer interviews and synthesize insights, empathy map to create personas and map an end-to-end customer journey to improve the design and delivery of brand touchpoints, products and services. You’ll find my workshops deliver deep understanding, confidence and the skills to engage stakeholders across the business to turn your goals into customer-centric actions. https://alexallwood.com.au/workshops/