Скачать с ютуб Case Study of Nestle!!How Nestle become Market Leader!!How Nestle gain competitive advantage!! в хорошем качестве

Case Study of Nestle!!How Nestle become Market Leader!!How Nestle gain competitive advantage!!

Follow me Insta - https://www.instagram.com/cameenaverm... Facebook -   / cameenaverma2020   LinkedIn - https://www.linkedin.com/in/ca-meena-... Tweeter- https://twitter.com/cameenaverma1?lan... Nestlé currently has over 2000 brands with a wide range of products across a number of markets, including coffee, bottled water, milkshakes and other beverages, breakfast cereals, infant foods, performance and healthcare nutrition, seasonings, soups and sauces, frozen and refrigerated foods, and pet food.[11] In 2019, the company entered the plant-based food production business with its Incredible and Awesome Burgers (under the Garden Gourmet and Sweet Earth brands). In 2020, Nestlé announced additional plant-based products including soy-based bratwurst and chorizo-like sausages. Food safety Milk products and baby food Main article: 2008 Chinese milk scandal In late September 2008, the Hong Kong government found melamine in a Chinese-made Nestlé milk product. Six infants died from kidney damage, and a further 860 babies were hospitalised.[81][82] The Dairy Farm milk was made by Nestlé's division in the Chinese coastal city Qingdao.[83] Nestlé affirmed that all its products were safe and were not made from milk adulterated with melamine. On 2 October 2008, the Taiwan Health ministry announced that six types of milk powders produced in China by Nestlé contained low-level traces of melamine, and were "removed from the shelves". As of 2013, Nestlé has implemented initiatives to prevent contamination and utilizes what it calls a "factory and farmers" model that eliminates the middleman. Farmers bring milk directly to a network of Nestlé-owned collection centers, where a computerized system samples, tests, and tags each batch of milk. To reduce further the risk of contamination at the source, the company provides farmers with continuous training and assistance in cow selection, feed quality, storage, and other areas.[85] In 2014, the company opened the Nestlé Food Safety Institute (NFSI) in Beijing that will help meet China's growing demand for healthy and safe food, one of the top three concerns among Chinese consumers. The NFSI announced it would work closely with authorities to help provide a scientific foundation for food-safety policies and standards, with support to include early management of food-safety issues and collaboration with local universities, research institutes and government agencies on food-safety.