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How can a strong first impression impact the long-term success of your healthcare practice? Is offering free trials worth it for your healthcare business? Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur. Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here ( / @ptpintcast ) In this episode, we cover: -The critical role of first impressions in patient care and how it influences long-term client relationships. -Effective sales strategies, including when and how to ask for payment, to optimize your practice's cash flow. -The pros and cons of free trials and discovery visits, and whether they truly convert to long-term clients. -Insights on leveraging AI tools like ChatGPT to enhance your practice’s marketing and streamline operations. -Practical advice on how to build a strong patient-centric culture within your practice. P.S. Subscribe, rate, and review. Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/experti... And, if you like what you hear from the host, Dave Kittle, then it's possible that he and his team, The Filmmaker Group, may be interested in acquiring some or all of your physical therapy practice. Learn more about potential partnerships, selling your practice, mergers, and more on our website at https://www.fieldmakergroup.com. Connect with him on: Email: [email protected] Instagram: @davekittle ( / davekittle ) LinkedIn: / davekittle or Call (646)-781-8884 #physicaltherapy #privatepractice #exitstrategy #ptpodcast #healthcaremarketing