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GA4 exploration reports let you go beyond the standard reports available by default on your property. By using exploration reports, you can carry out your own in-depth analysis to uncover useful details about your website and/or mobile app performance. With exploration reports, you can apply different visualization techniques to dive into your data in detail, or even go further using filters and segments to make sure you see exactly what you need. Using GA4 explorations is definitely an effective way to get answers to your specific questions. Watch the previous lesson here 👉: • Standard Reports in Google Analytics ... 🔗 Links mentioned in the video 🔗 GA4 demo account: https://support.google.com/analytics/... 📄Read this Video's Guide: https://measureschool.com/google-anal... 📚📚 Courses and Resources ⏬⏬ From Zero to Measure Hero 🦸♀️🦸♂️ https://bit.ly/measuremasters GTM, GA4, and GDS FREE Courses 💸 https://bit.ly/measureschool-courses Need Personalized Help? Contact Us 📞 https://bit.ly/measureschool-services 👍 FOLLOW US 👍 LinkedIn: / measureschool Twitter: / measureschool Instagram: / measure.school Facebook: / measureschool OUTLINE: 00:00 - Introduction 00:17 - GA4 Explorations Overview 02:54 - GA4 Free-form Report 05:46 - Building a Report 09:05 - More GA4 Information