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Email Changes for 2024: What HubSpot Users Need to Know

Email marketing is about to get a bit more complex with 2024 Google and Yahoo authentication changes. If you're a HubSpot user, staying ahead of these changes is crucial for your email marketing strategy's success. This 3-minute video is your crash course to understanding and adapting to the new email authentication requirements affecting Gmail and Yahoo accounts, ensuring your HubSpot campaigns remain effective and compliant. We'll cover - What HubSpot users need to know - the basics of the new email changes in 2024 - setting up your HubSpot email domain - how this may affect unsubscribe rate Don't let the new email rules in Gmail and Yahoo slow down your email marketing or bulk email/outbound campaigns. Learn how to stay compliant and effective in their email marketing initiatives amidst the email authentication changes coming in 2024. Still need some help? Learn about our HubSpot consulting services or book a free call: https://hubs.ly/Q016XfN60 Jump to a specific part in the video: 00:00 Overview of 2024 email changes 00:30 Email authentication in HubSpot 00:44 Google Postmaster Tools 01:31 Adding unsubscribe links to HubSpot one-to-one emails 02:07 Things to watch out for with these changes _____________ 📚ADDITIONAL RESOURCES: Get the free HubSpot Hacks Newsletter: https://hubs.ly/Q016Xfn-0 👉🏻 Need some more help with HubSpot? https://hubs.ly/Q016XfN60 _______________ 🎬ABOUT HUBSPOT HACKS: HubSpot Hacks is a weekly YouTube series hosted by HubSpot Agency SimpleStrat.com. It's full of tutorials, featuring tips, tricks and how-to's from marketers and sales professionals just like you. Whether you need a quick tip or in-depth details about how to put the tool to work, these HubSpot tutorials are sure to help. Hosted by: 🙍🏼‍♀️Ali Schwanke (  / alischwanke  ) 🙎🏼‍♂️ Tyler Sprunk (  / getsprunk  ) _______________ 💬QUESTIONS OR FEEDBACK? Have a topic idea or a question that needs answered? Drop a comment on the video or tweet at us! Don't forget to subscribe to the channel and share on social! For customized HubSpot training, visit https://hubs.ly/Q016XfN60 #hubspot #email #hubspottutorial