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In today's rapidly evolving healthcare landscape, the collaboration between pharmaceutical companies and Patient Advocacy Organizations (PAOs) is more critical than ever. This webinar delves into how these partnerships can ensure that the patient's voice remains central to every stage of drug development, aligning with Ergomed's unwavering commitment to patient-centricity. Gain valuable insights into building meaningful, transparent relationships with PAOs that prioritize patient needs and outcomes. Discover best practices for engagement, the importance of early collaboration, and strategies to maintain ethical and patient-focused relationships throughout the drug development process. Agenda: Significance of PAOs and Ergomed’s commitment to patient-centricity The Role and Importance of PAOs in Patient-Centric Drug Development Best Practices for Ethical and Effective Engagement with PAOs Incorporating Patient Perspectives into Clinical Trials Guidelines for Transparent and Patient-Focused Collaboration Q & A Expert Speakers: Paula Orandash (Ergomed Director of Patient Engagement) & Goran Vasović (President of DMD Serbia)