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App Store Optimization (ASO) Explained for Beginners

If you are a beginner with App Store Optimization (ASO), you can't miss this masterclass! We will explain everything that you need to know on how to get started and plan your ASO strategy from 0-100. Here's a recap of what you'll learn: 00:00 Intro 03:38 Frequent ASO misconceptions 08:47 Defining App Store Optimization (ASO) 11:22 The bottleneck in User Acquisition (UA) 13:45 Supporting paid UA 17:05 The most difficult channel for attribution 19:01 The ASO equation 22:33 Keywords 101 29:31 Creatives 101 33:25 Ratings and Reviews 35:52 Browse Traffic 38:16 Identify priorities with store console data 41:31 Spy on competitors and unveil opportunities 43:33 Setup iterative processes 44:54 Monitor app store changes 47:23 Align priorities with other teams 48:38 Q&A Curious about AppTweak? Start a 7-day free trial: https://app.apptweak.com/accounts/new... #ASO​ #appstoreoptimization #apps #marketing #useracquisition

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