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How Brock McGoff Grew 2 Blogs with SEO To $30k Profit Per Month and a Big Exit 1 год назад


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How Brock McGoff Grew 2 Blogs with SEO To $30k Profit Per Month and a Big Exit

The Niche Pursuits podcast is moving to a new channel! Be sure to subscribe at the new channel so you don't miss future episodes!    / @nichepursuitspodcast   Brock McGoff joins us today on the Niche Pursuits to share his experience selling his menswear websites, The Modest Man and The Slender Wrist. Throughout the talk, he highlights key points that helped him grow to an average of $30k per month and offers valuable pointers for others looking to sell their sites such as: Frequently asked buyer questions Keys to his site's growth Branding tips And more... ----------------------------------------------------------------------------------------------------------------------- Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter ----------------------------------------------------------------------------------------------------------------------- Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhi... ----------------------------------------------------------------------------------------------------------------------- Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201crea... ----------------------------------------------------------------------------------------------------------------------- Plus Brock's story includes growing a site he started and one he bought. The Modest Man was a menswear site Brock started around 10 years ago, while The Slender Wrist is one he bought in a private sale a couple of years back. Speaking of revenue, he found that individual product affiliate networks often converted well and offered higher commission rates. He also actively negotiated with brands for better rates and terms by forming strong relationships with them. But in the end, he decided to sell the sites because he no longer enjoyed the day-to-day operations and wanted to pursue other opportunities. So, in preparation for selling his sites, Brock took steps to remove himself from the business and diversify revenue streams. He initially tried to sell it privately, jumping on loads of sales calls which led to great insights: Buyers were particularly interested in the content's quality, the business's stability, the presence of a team, and standard operating procedures. And Brock shares many of these frequently asked questions. But he ended up using a broker to facilitate the sale process and found their guidance and support to be worth the fee. The listing process was relatively quick, and he immediately received multiple offers. He also decided to keep his YouTube channel separate from the sale and managed to facilitate a true win-win site exit. Overall, it's another great, insightful interview you don't want to miss! Topics Brock McGoff Covers: How he got into site building Why he started a menswear website Growing the sites originally as a side hustle How he got links What is quality content? Hands-on reviews Topic selection process His revenue breakdown How he grew his affiliate earnings Amazon vs brand partnerships Premium ad networks The selling process Buyer questions Benefits of brand building Publishing and updating content Selling with broker vs private Due diligence Risk mitigation Keeping YouTube channel Deciding to sell And other valuable insights... Links & Resources The Modest Man | Short Men's Fashion Blog - https://www.themodestman.com/ The Slender Wrist · Best Men's Watches, Reviews and Guides - https://theslenderwrist.com/ What I'm Up To - Brock McGoff - https://brockmcgoff.com/ Timestamps: 00:00 - Intro 05:17 - Brock’s Background 10:30 - His Sites at the Time of Sale 13:40 - Keys to His Sites Success 17:40 - Quality Content 21:35 - Content Creation Process 24:11 - Revenue Breakdown 30:05 - Prepping for Sale 36:07 - Marketing Channels 39:25 - Buying Slender Wrist 41:52 - Building a Team 46:25 - Selling the Sites 50:53 - Common Buyer Questions 54:26 - Removing Owner From Brand 57:05 - Choosing to Sell This Episode is Sponsored by Search Intelligence - https://search-intelligence.co.uk/ -You can learn more about me at and get additional website tips at: https://www.nichepursuits.com -You can learn about optimizing your site with internal links using a WordPress Plugin I created right here: https://www.linkwhisper.com -And finally, if you are interested in buying or selling content or affiliate websites, my partners and I may be interested here: https://www.nichepursuits.com/motioni... Thanks for watching and please consider subscribing to the main Niche Pursuits YouTube channel by clicking here: https://www.nichepursuits.com/youtube

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