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This video talks about the best practices of creating Facebook ads To create a winning ad you need an irresistible offering. Once you are ready with your offering, start working on the visuals. The visuals are the first to get audience attention, only then people read the ad copy and then they take an action of clicking through. Do not make the visuals salesy, keep them authentic and realistic. The ad copy must resonate with the audience, Keep it conversational, show social proof and focus on one call to action. Do not worry about the size of the copy. It can be long or short. #FBads #Creating ads Registrations open for the Course in Tamil, "Social Media Marketing Masterclass" from 20th February. Follow me on Instagram : / sangeethasabishek To register go to for the Social Media Masterclass : https://sangeethaabishek.stores.insta... Course Content 'Social Media Masterclass Introduction What is Social Media Marketing? Why Social Media Marketing? The top 3 channels Module 1 : Instagram Marketing Class 1 What is Instagram? Why Instagram Marketing the Best for Businesses? Class 2 Significant features of Instagram Business vs Personal profiles Newsfeed, Insights, page, Post Class 3 Forms of Content on Instagram Class 4 What are hashtags? How to use Hashtags? How to create hashtags? Class 5 How to post content on Instagram? Promote posts Using creator studio Module 2 Facebook Marketing Class 1 How is Facebook Different? Page, Profile, Groups, Events Class 2 Creating a page, ads manager, Groups, Events Class 3 Posting and Scheduling content Insights Class 4 The algorithm and the reach Facebook content best practices Class 5 Boost posts Module 3 :Business Manager Class 1 What is Business Manager Giving and getting permission for assets How to find Business ID? Adding people Class 2 Business Settings Adding Pages, Ad accounts, Instagram accounts, WhatsApp accounts Setting up ads Manager Module 4 : Running Ads on Facebook and Instagram Class 1 The Marketing Funnel Class 2 Running ads on ads manager Class 3 Ads library Class 4 Audience Custom Saved Lookalike Class 5 Navigating ads manager Understanding the metrics Class 6 Creating a Facebook pixel Uses of a Facebook Pixel Class 7 Lead generation ads Landing pages Nurturing leads Module 5:Creating content for Social Media Class 1 Creating a content plan Class 2 Creating a content calendar Class 3 Creating visuals using Canva Module 6: LinkedIn Marketing Class 1 What is LinkedIn What is unique about LinkedIn Class 2 Features of LinkedIn- Summary, Pages, Groups, In-mails Class 3 Writing LinkedIn Summary Best practices Class 4 Connections on LinkedIn Best Practices Class 5 Creating Content on LinkedIn Class 6 LinkedIn Premium Class 7 LinkedIn Pages, Roles, Showcase pages Class 8 Advertising on LinkedIn Module 7: YouTube Marketing Class 1 Creating a Channel Class 2 Creating Content- Videos, Shorts Managing YT Community Preparing scripts for Videos Class 3 Posting Content Thumbnail, Title, Description & Other elements Class 4 YouTube Algorithm Class 5 Analytics Module 8: Social Media Strategy Class 1 Information Gathering Audience Persona Target Audience Content Strategy Choosing the right channels Class 2 Brand Guidelines Implementation Facebook and Instagram checklists