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Jeff's first book, The 4:2 Formula®, is the seminal reading on new home sales. But what IS the formula? ✅ Grab a copy of "The 4:2 Formula®" today! 👉 https://bit.ly/3MqHcWE I think the fundamental problem is that so many sales presentations are about what the customer is moving to, and we don't really have a strong understanding of why they are doing that. Why are they thinking about moving in the first place? What are their personal needs during their new home sales? Today we're answering questions about how The 4:2 Formula® can help you discover your customer's mission and improve their life. ---- New merch 👉 https://bit.ly/2MXTpIo FOLLOW JEFF SHORE ONLINE: Website 👉 https://bit.ly/39NIhqU Youtube 👉 / jeffshoresalestraining Podcast 👉 https://bit.ly/2LlRb5q Facebook 👉 / jeffshorecommunity Twitter 👉 / jeffshore LinkedIn 👉 / jeffshore ► Email Your Sales Questions to Jeff Here: [email protected] ---- QUICK LINKS: Shop.Jeffshore.com https://bit.ly/2MXTpIo Want free video training each week? https://bit.ly/39NIhqU Want to close more sales:? Closing 2.0 https://bit.ly/2Lhxw6v Want to get into your buyer's mind? https://bit.ly/2LlRb5q Want to become a “Market Proof” residential real estate sales company? https://bit.ly/2YWXOOV Want to improve your residential real estate conversions? https://bit.ly/3jiYMhr Thank you so much for taking the time to watch this video. Believe it or not, I read about 99% of the questions and comments that my followers post. :) If you enjoyed the video or have questions, please let me know in the comments section below! - - - Jeff Shore is a highly sought-after sales expert, speaker, and author. For over three decades his innovative and real-world selling strategies have helped train sales leaders all around the world. Jeff’s unique approach to sales is informed by understanding the psychology of why people buy. Once you understand why people buy you can reverse engineer your sales style to meet the needs of the customer. Unlike some sales trainers, Jeff teachers his sales professionals to abandon scripted sales presentations, obnoxious closing lines and other antiquated “used car salesman” techniques in order to make meaningful, emotion-centered connections. Unsurprisingly, these sales strategies really work: last year, Jeff’s residential real estates sales training clients sold over $25 billion in residential real estate. If you are a sales manager or executive looking for ways to increase profits, better train your sales team or simply just “level up” in your current market, Jeff’s leadership training methods are going to get you there. LEARN MORE. EARN MORE. ENJOY YOUR LIFE MORE! - - - - - 00:00 What's wrong with most sales presentations? 00:44 What makes the 4:2 different? 01:17 Isn't it about being coffee-worthy? 01:49 An example of what is gained using the 4:2 02:33 The closing process #42Formula #NewHomeSales #SalesTraining