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Bring It On S3(Ep.11) National PR Using Traditional Music _ Full Episode

In this global age, it's imperative that nations come up with up-to-date diplomacy and PR strategies. Music is a very effective means of promoting a positive image of a nation. It can transcend cultural boundaries and bring the world closer together. The final topic of the season is "National PR Using Traditional Music" [Presenter] Topic: Modern rendition of traditional music to promote Pakistan Pakistan's traditional Qawwali music fusion project Zahid HUSSAIN / Pakistan Pakistan's government aims to better promote the country through its music.One way is to give the traditional music for better global appeal. Qawwali music has played a key role in preserving tradition and culture, and at the same time, it has evolved to become more appealing to a global audience. There's even a project that fuses Korea's traditional dance and music (pansori) and Qawwali. We look at such projects that combine Pakistan's traditional music with other forms. Topic: Traditional music for the world Ecuador's cultural ambassador "Indio Band" Saulo AROCA / Ecuador Ecuador is full of music and festivities all year round. Upbeat and catchy Indio music in particular is gaining greater global popularity. Ecuador's diplomacy through music involves dispatching Indio bands to all corners of the globe to spread the culture. Topic: Gamelan : Indonesia's traditional ensemble music Aulia DJUNAEDI / Indonesia Indonesia's traditional music, gamelan. It has become a symbol of Bali, a hot tourist destination with more than 9 million visitors per year. Among the instruments used, angklung has even gained UNESCO recognition. Already a globally loved and recognized musical instruments and performances, get to know Indonesia's gamelan better! Visit ‘Arirang Culture’ Official Pages Homepage: http://www.arirang.com Facebook:   / arirangtv   Twitter:   / arirangworld   Instagram:   / arirangworld