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A Critical Response to Kawaii: Anime, Propaganda, and Soft Power Politics

A review of Moon Channel’s “Kawaii: Anime, Propaganda, and Soft Power”, and exploring the broader implications for what kind of space AniTube could be. ============================================================ Chapters: Preface: 0:00 Propaganda: 4:50 Soft Power: 8:59 Momotaro: 16:10 Gate: 26:36 Cool Japan: 34:07 Otaku/Weebs: 46:26 Conclusion: 55:02 ‪@moon-channel‬ Video:    • Kawaii: Anime, Propaganda, and Soft P...   Anitube Thumbnails:    • Persona 4 is about Television      • You Were WRONG About This Isekai      • Sailor Moon has something 𝙛𝙞𝙨𝙝𝙮 about...      • Hiroki Azuma's Database Consumption |...      • The HIDEAKI ANNO PROBLEM      • The Death of the Tsundere | A Retrosp...      • Proving the Dub is Twice as Better      • The Japanese Say You Have 3 Faces [CI...      • Firefly Wedding: A Meiji-Era Assassin...   ============================================================ Source Doc: https://docs.google.com/document/d/1a... ============================================================ Citations: 1. Moon Channel - 0: 01: 06 2. Annett 201, pg. 3. 3.Annett 2014, pg. 5. 4. Moon Channel – 1: 17: 44 5. Nye 2004, pg. 5. 6. Nye 2003. 7. Nye 2004, pg. 7. 8. Nye 2004. pg. 11. 9. Miller, pg. 58. 10. McLelland 2009, pg. 8. 11. Nye 2004, pg. 11. 12. Nye 2004, pg. 106. 13. Nye 2004, pg. 17. 14. Moon Channel – 1: 17: 54 15. Clements 2013, pg. 235. 16. Moon Channel – 37: 27 17. Clements 2013, pg. 79. 18. Moon Channel – 40: 15 . It is worth noting that he doesn’t give a source for this claim, but his wording is close to the Wikipedia entry which can be found here: https://en.wikipedia.org/wiki/Momotar..., under the legacy sub heading. 19. Moon Channel – 1: 10: 46 20. Clements 2013, pg. 65. 21. Clements 2013, pg. 65. 22. Noveilli 2018, pg. 33 23. Clements 2013, pg.64. 24. Clements 2013, pg.64 25. Clements 2013, pg. 75. 26. Clements 2013, pg. 43. 27. Moon Channel – 1 :10: 55 28. Clements 2013, pg. 62. 29. Clements 2013, pg. 66. 30. Clements 2013, pg. 79. 31. Clements 2013, pg. 64. 32. Clements 2013, pg. 64. 33. Moon Channel – 2: 06 :56 34. Moon Channel – 2: 10: 26 35. Brummer 2017. 36. Brummer 2024. 37. Cadorniga 2015. 38. Moon Channel – 2: 06: 30 39. Rose 2009. 40. Yamamura 2019, pg. 1. 41. Yamamura 2019, pg. 8. 42. Yamamura 2019, pg. 8. 43. ANN Encyclopedia: GATE (TV) 44. JSDF 2015 45. Moon Channel – 2: 06: 13 46. Yamamura 2019, pg. 8. 47. Moon Channel – 2: 06: 56 48. ANN Encyclopedia: Attack on Titan (TV) 49. Moon Channel - 2: 23: 56 50. Yamamura 2019, pg. 12. 51. Moon Channel – 1: 54: 20 52. Ronald 2017, citing Saito 2017. The Article is behind a paywall, but a summary can be found here: https://aramajapan.com/news/cool-japa... 53. de Vos 2023. 54. Moon Channel – 2: 12: 41 55. Santos & Shionbing 2017, pg. 199 56. Wakai 2022. 57. Moon Channel – 1: 55: 12 58. Santos & Shionbing 2017, pg. 199. 59. Moon Channel – 2: 08: 24 60. Steinberg 2012, pg. 172. 61. Steinberg 2012, pg. 172. 62. Kim 2019, pg. 58. 63. Moon Channel – 2: 15: 21 64. FEND – Encyclopedia: Mitsuhiko Fujii 65. FEND – Encyclopedia: Alliance for Truth About Comfort Women 66. Yang 2018. 67. Yang 2018. 68. Seaton 2007, pg. 87. 69. Seaton 2007, pg. 58. 70. Wikipedia - Asian Women’s Fund 71. Seaton 2007, pg. 185. 72. Moon Channel – 2: 17: 02 73. Moon Channel – 2: 01: 14. It is worth noting that Japan consistently has the lowest voter turnout rate among G7 countries. 74. Moon Channel – 2: 27: 32 75. Moon Channel – 0: 14: 47 76. I’m using the term “Otaku” here within its context as a term of self identification that was adopted by anime fan communities outside Japan, and while obviously related, not in its more technical sense among Japanese fan communities. 77. Napier 2007, pg. 188. 78. Moon Channel – 2: 11: 05; The Reyna Denison article shown at the end of the clip doesn’t talk about weebs/otaku at all, let alone within the context of them taking on ultranationalist identities. 79. McLelland 2017, pg. 8. 80. Iwabuchi 2015, pg. 422. 81. Moon Channel – 1: 27: 04 82. Iwabuchi 2015, pg. 426. 83. Iwabuchi 2015, 425. 84. Moon Channel – 2: 13: 32 85. Iwabuchi 2015, pg. 426. ============================================================ If you only end up reading one source from this video, I would highly recommend "The End of Cool Japan". It’s a very informative and thought provoking collection of essays exploring the implications of anime and manga as ostensibly Japanese media forms in an increasingly transcultural media ecology.