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Michael Freiberg: From World Champion to Cycling Innovator | Unsung Icons Podcast #2

In this episode of The Unsung Icons Podcast, we sit down with Michael Freiberg, a cyclist, innovator, and all-around unsung icon. Michael’s cycling career is nothing short of extraordinary, from winning the 2011 World Omnium Championship to becoming the 2019 Australian National Road Race Champion. He’s also a Commonwealth Games Gold medalist and the mastermind behind AIRhub, a game-changing training tool for cyclists. However, even as a world champion, Michael faced the brutal realities of professional sports. Despite his 2011 success, he was not selected to defend his world title the following year, nor did he make the 2012 Summer Olympics team—showing just how tough the selection process can be, even for elite athletes. Michael’s journey didn’t end with racing. Today, as the Chief Product Officer at Cycliq, he continues to drive innovation in cycling technology while embracing his role as a new father. In this episode, we dive deep into Michael’s incredible career, his approach to innovation, and how he finds balance between his professional and personal life. Tune in for a conversation with a true cycling icon. Topics Covered: Michael's World Championship win and national titles Missing out on the 2012 Summer Olympics and the challenges of selection Innovating cycling technology with AIRhub and Cycliq The balance between being an athlete, innovator, and father Don't forget to like, subscribe, and hit the bell for future episodes of The Unsung Icons Podcast! #UnsungIconsPodcast #MichaelFreiberg #CyclingChampion #AIRhub #Cycliq #ProCycling #Innovation