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Kasey's talk focuses on the pivotal role of strategic collaboration in UX research, emphasizing the need for intra-company cooperation. She delves into the art of collaboration, not only within the UX team, but extending these efforts to other departments to demonstrate how such partnerships can significantly elevate research quality. Kasey shares her experience forming internal alliances with diverse teams in Genesys and McGraw-Hill – Legal, Data Privacy, Sales, Project Management, Development, and more. She will illustrate how aligning with different departmental goals can boost participant recruitment, strengthen customer relationships, and improve overall productivity. This talk offers practical guidance to identify and collaborate with similar allies in any organization and invaluable insights for companies looking to enhance their UX research through strategic internal collaboration, making this talk a must-watch for professionals aiming to optimize their UX strategies. 👉 Upcoming Events: Don't miss out on our vibrant live-online and in-person community events! For the latest schedule and to see if there's a free event near you, visit our events page: https://www.uxdx.com/community/ Connect with UXDX on Social Media: 📚 LinkedIn: Follow us for updates and insights: / uxdx 🔔 Stay Informed: Subscribe to our newsletter for the latest curated news on Product, UX, Design, & Development: https://www.uxdx.com/subscribe/. 🌍 Join the UXDX Community: Explore more about our community here: https://www.uxdx.com/