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Demo: Traditional & Rule-based Content Profiling | Sitecore XP | personalization 3 года назад


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Demo: Traditional & Rule-based Content Profiling | Sitecore XP | personalization

Content profiling in Sitecore is one of the most powerful aspects of the Sitecore Experience Platform. It gives you the ability to predict a visitor’s persona through on-site behavior, so that you can meet their needs and expectations (e.g., real-time support), as well as usher them towards microconversion/conversion touchpoints. In this video, Sitecore Principal Product Manager Ovais Akhter dives into how content profiling works. Ovais also demos traditional content profiling steps, as well as rule-based content profiling that was introduced with Sitecore Experience Platform v10.1. After watching the video, click the link below to learn the best practices for setting up customer profiles for current and anticipated personalization scenarios. https://www.sitecore.com/knowledge-ce...

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