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The Untold Story of Big Bazaar's Rs. 149 White Shirt Flop | Business Story

Join me as we delve into the untold story of Big Bazaar's Rs. 149 white shirt flop. This video explores the marketing missteps and business decisions that led to this disastrous sale. Drawing insights from Kishore Biyani's book, "It Happened in India," we'll uncover the lessons learned from this infamous chapter in retail history. Don't miss out on this fascinating business story! Make sure you're subscribed and click the notification bell! If you have any questions make sure to comment them down below. Thanks for watching! 🌟 Instagram-   / manishaa.jaiin   🌟 WhatsApp: https://www.whatsapp.com/channel/0029... 🌟 E-mail: [email protected] #shorts #business #bigbazaar