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Скачать с ютуб SDGC19 | Anne van Lieren: Customer Behaviour by Design - Influencing Behaviour Beyond Nudging в хорошем качестве

SDGC19 | Anne van Lieren: Customer Behaviour by Design - Influencing Behaviour Beyond Nudging 4 года назад


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SDGC19 | Anne van Lieren: Customer Behaviour by Design - Influencing Behaviour Beyond Nudging

Anne Van Lieren from Livework, speaks at SDGC19 in Toronto. Often customers don’t behave as organisations want, or expect them to - as the majority of people move through their services in autopilot. The past four years at Livework, we have experienced the power of infusing service design with a refined mix of behavioural economics, consumer behaviour and psychology. We have developed a unique approach that goes beyond nudging. By getting people aware at the right time we have helped a wide range of clients to create lasting impact on behaviour change. Become a member! https://www.service-design-network.org Follow us on Twitter:   / sdnetwork   Or on LinkedIn:   / 2933277   Like us on Facebook:   / servicedesignnetwork   Behind-the-scenes on Instagram:   / servicedesignnetwork   Find the slides: https://www.slideshare.net/sdnetwork/...

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