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Moderated by Noah Rothbaum with guest speakers Anthony Caporale, Susan Fedroff, Allen Katz, and Ryan Malkin. From New York to Minneapolis to Los Angeles, droves of thirsty drinkers are ordering well-made Old Fashioneds, Martinis and Manhattans. So it should be a great time to open your own watering hole, right? Well, opening and running a profitable bar is, in fact, much tougher than it looks and plenty of joints go out of business every year. So how do you do it right? This panel will bring together a range of industry veterans who will share their advice for running a successful establishment, including tips on navigating the complexities of liquor licenses, writing a realistic business plan, dealing with difficult investors and cultivating loyal patrons. Whether you dream about opening a bar or already own one, this is one panel you don’t want to miss.