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AMPscript Lesson 1: Introduction to AMPscript in Salesforce Marketing Cloud

Cameron Robert introduces the basics of AMPscript in Salesforce Marketing Cloud. Lesson 1 covers a basic overview of the Syntax, how to set an Email to reference a Data Extension, and an overview of IF Statements. 0:00 - Introduction 0:12 - Trailhead & Documentation 0:42 - What is AMPscript 1:24 - Setting up an AMPscript learning Email & Data Extension 7:30 - AMPscript Syntax 9:12 - Set an Email Data Source as Data Extension 10:40 - Data Extension Personalisation 13:07 - Personalisation Strings 16:47 - More Data Extension Personalisation 18:44 - String Functions 21:57 - Declaring Variables in a Code Block 23:21 - Using the V() function to output a Variable 26:10 - IF Statement 34:51 - Summary Salesforce Documentation: • AMPscript Trailhead: https://trailhead.salesforce.com/sear... • AMPscript Syntax Guide: https://developer.salesforce.com/docs... Sample Rows: • Github: https://github.com/camrobert/Salesfor... Related Videos: • Build an Email in Content Builder:    • How to build an email using Content B...   • AMPscript Case Functions:    • AMPscript Case Functions - Salesforce...   • AMPscript IF Statements:    • AMPscript IF Statements in Salesforce...   Contact:   / camrobert   https://www.cameronrobert.com.au/   / auscamrobert   Music: https://www.bensound.com