Скачать с ютуб Video and Podcast Tips for Real Estate Agents | Podcast Ep 1: Content Marketing for Real Estate в хорошем качестве

Video and Podcast Tips for Real Estate Agents | Podcast Ep 1: Content Marketing for Real Estate

Video and Voice (aka, audio or podcast) marketing are effective ways to share your message and stay in front of potential clients. Big shocker, right? But did you know that in order for video and voice marketing to work, you NEED to use a specific recipe that optimizes your video structure and content? Yes! Documenting the components of a successful video or voice marketing piece also improves your efficiency and streamlines the production process. And, I've gotcha covered: click here for the free download that will walk you through the steps: https://www.agentoperations.net/digit... Let's get started: Components of an Effective Video or Podcast 1) Static intro clip that shows your personality Background music (make sure it’s properly licensed or royalty-free) Your memorable tagline or point of distinction 2) Content Compelling teaser (for example, how will your audience’s life be different after watching your video or listening to your podcast?) “Brought to you by” section (sponsor or strategic partner) Teaser about something at the end of the video to hold attention Your meaty, high-value topic; not sales-ey–just powerful information that truly helps your audience Powerful call-to-action with urgency that asks your audience to act (for example, “book your listing appointment now” or “contact me today to set up your personalized tour of local neighborhoods”) 3) Static outro clip Background music (make sure it’s properly licensed or royalty-free) Your memorable tagline or point of distinction Remind your audience to share or tag you on social media Call-to-Action to encourage engagement (for example, “subscribe to our channel for updates” or “download this resource at…”) Bonus Tips From This Episode 1) Static intro and outro clips ensure marketing consistency, allowing you to focus on the meat of your topic while still delivering on crucial components of an effective video or podcast. 2) An instant implementation idea: Film onsite videos that cover different neighborhoods in your area. Think about things like the overall “feeling” of each neighborhood, walkability, proximity to entertainment, retail and grocery stores, schools, market update, list-to-sales price ratios, and recently sold properties. Once you’ve produced your video (or videos), then repurpose the video into a blog, website content, social media content, monthly newsletter content, etc. Have content creator’s block? Envision your ideal client and create content that helps them solve their biggest challenges. 3) Recommended Resources Grammarly.com: Ensure that all of your content is grammatically correct. Recommended YouTube channels: GaryVee and Sunny Lenarduzzi. AudioJungle.net: Affordable, royalty-free music. Subscribe for helpful marketing updates: https://www.agentoperations.net/subsc... ––––––––––––––––––– Say HI to Lora Tucker Kaasch on Social: Facebook:   / lorasmiles   LinkedIn:   / lorasmiles   Instagram:   / loratuckerkaasch   Say HI to Agent Operations on Social: Facebook:   / agentoperations   LinkedIn:   / agent-operations   Instagram:   / agentoperations   Pinterest:   / agentoperations   Twitter:   / agentoperations   Stop by Agent Operations on the Web: Website: https://www.agentoperations.net/ Online Marketing Portfolio: https://www.agentoperations.net/portf... Property Marketing Portfolio: https://www.agentoperations.net/prope... Transaction Management Services (Central Texas ONLY): https://www.agentoperations.net/tm/ Logistics (Sign & Lockbox) Services (Central Texas ONLY): https://www.agentoperations.net/logis... #realestate #realtors #realestatemarketing