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🎙 CONFERENCE#8 - Cannabis: Insights into the Next Frontier in Food Innovation 5 лет назад


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🎙 CONFERENCE#8 - Cannabis: Insights into the Next Frontier in Food Innovation

Moderator: Mark Juhasz Participants: Sylvain Charlebois, Professor in Food Distribution and Policy at Dalhousie University Pierre Killeen, Strategic Business Development at HEXO Michael McKenzie, Director of Seed to Sausage Trina Farr, Director, Research & Development at HEXO With the panel, we will address the following 5 points: 1. What is the unique market opportunity with cannabis-infused edibles and beverages 2. What is leadership and innovation in this emerging sector, case study of Truss (a result of HEXO's partnership with MolsonCoors) 3. What is unique about the consumer journey with edibles distinct from other food and cannabis products 4. What technical elements to food product development do manufacturers need to consider? 5. What are the business development and regulatory considerations that manufacturers need to know about?

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