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Calibrate Analytics Webinar: Adding Non-Google Data Sources to Looker Studio Reports

In this webinar, Paul Cote, co-founder of Calibrate Analytics, demonstrates how to integrate marketing data from Google and non-Google sources (like MailChimp, Facebook, LinkedIn, and Salesforce) into a unified reporting dashboard using Looker Studio, Launchpad ETL, and BigQuery. *** 𝑯𝒊𝒈𝒉𝒍𝒊𝒈𝒉𝒕𝒔 0:00 Introduction 1:42 Opening polls 2:40 Overview of analytics set up 5:12 Looker Studio template review 10:09 Connecting a data source like MailChimp API to Launchpad ETL 14:04 Connecting a data warehouse like BigQuery to Launchpad ETL 18:37 Configuring jobs, determining schema and date range 22:52 Running jobs 25:08 Configuring data in Looker Studio and updating design 33:00 Determining data history and setting up automated refreshes *** Discover step-by-step instructions for automating your reports, eliminating manual exports, and ensuring real-time, data-driven decision-making. Learn how to easily connect platforms via APIs, manage dynamic date ranges for fresh data, and enhance your dashboard design with visual cues like logos for clarity. Whether you're an analyst or a marketer, this webinar shows how to streamline your reporting and make your data more actionable. No coding experience is required! Watch to discover: • How to extract data from non-Google sources and other platforms using Launchpad ETL. • Best practices for automating data refreshes and dynamic date ranges. • Tips for improving dashboard design and reporting clarity in Looker Studio. 📊 Start a free 2-week trial of Launchpad: https://launchpad.calibrate-analytics... 📞 Contact us to discuss your data analytics projects: https://calibrate-analytics.com/contact Music from Uppbeat https://uppbeat.io/t/alexander-plam/f... License code: HWS5GFOCDKM52KCL