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The global halal market is expanding rapidly, expected to exceed USD3 trillion by 2026, driven by growing consumer demand for halal-certified products across various sectors, including food, cosmetics, and pharmaceuticals. Halal certification has evolved beyond religious requirements to become a global standard for quality, hygiene, and ethical practices, with rising demand in both Muslim and non-Muslim markets worldwide. However, SMEs often struggle to meet the stringent requirements of halal certification. By adopting productivity tools like lean management and kaizen, businesses can streamline operations, reduce inefficiencies, and ensure compliance with halal standards. Dr. Marco Tieman, CEO, LBB International Malaysia, explains halal certification and provides insights into how SMEs can leverage productivity tools to optimize certification processes, improve business performance, and capitalize on the growing demand for halal-certified products worldwide. SUBSCRIBE to our channel: / apochannel1 Videos are uploaded weekly. #APO #ProductivityTalk or #TopTalk or #productivityinnovator FOLLOW US for updates on our activities Facebook: / asianproductivityorganization Twitter: / theaponews LinkedIn: / asian-productivity-organization VISIT https://www.apo-tokyo.org/ to find out more. For questions, please write to: [email protected].