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Why Discounting Is A Poor Marketing Strategy

🧑🏼‍⚕️ Save time on patient notes with the Heidi AI digital scribe – try it free now: https://scribe.heidihealth.com/regist... 💻 Podiatry clinic website & digital marketing services: https://podiatrygrowth.com/schedule-m... 🤝 Podiatry business coaching: https://www.tysonfranklin.com/Coaching Why Discounting is a Poor Marketing Strategy for Podiatrists In this episode of Podiatry Marketing, hosts Jim McDannald and Tyson Franklin discuss why discounting is not a good marketing strategy for podiatry practices. They delve into the negative implications of discounting, such as attracting the wrong type of patients, setting unrealistic expectations, and diminishing the perceived value of the services. Tyson also shares personal anecdotes and experiences, emphasizing the long-term consequences of consistent discounting on both the clinic's financial health and the quality of services provided. Tune in to understand why maintaining full pricing is crucial for a sustainable and profitable practice. 00:00 Introduction and Greetings 00:55 Today's Topic: Discounting in Podiatry 01:19 The Pitfalls of Discounting 05:13 Real-Life Examples and Consequences 08:15 Understanding the Financial Impact 13:17 Final Thoughts on Discounting 19:02 Conclusion and Sign-Off Listen to the full podcast episode to hear more from Jim and Tyson on the latest in marketing, the business, and growing your practice. Apple Podcasts: https://podcasts.apple.com/ca/podcast... Spotify: https://open.spotify.com/show/0DlMnQW... Subscribe to our channel:    / @podiatrymarketing   Find complete show notes at: Podiatry Marketing: https://www.podiatry.marketing/ Talk with us about you and your practice: https://www.podiatry.marketing/contact/ LinkedIn: Jim -   / mcdannald   Tyson -   / tysonfranklin66