conspiracy-palette-comparison

4 года назад

The video features a first-time user of Jeffree Star Cosmetics reviewing the Jeffree Star x Shane Dawson Conspiracy Palette. They discuss the packaging, swatches, and a first look using the palette. The reviewer is excited to explore the palette further and plans to create more tutorials with it.

4 года назад

This video explores the success of Shane Dawson and Jeffree Star's Conspiracy Palette launch. It examines how they documented the entire process, from conception to release, and how this transparency created a sense of inclusion and anticipation among potential customers. The video also discusses the unprecedented demand for the palette, which led to website crashes and a frenzy of online activity.